Automation

Overview

Meta Ads Copilot is designed to run on autopilot. Set up automated daily checks, get morning briefings delivered to Slack or Telegram, and let the agent monitor your ads 24/7. There are two ways to automate:

Cron jobs (lightweight, runs scripts on a schedule)
OpenClaw scheduling (conversational, AI-powered briefings)

Cron Jobs (Lightweight Automation)

Use cron to run reports on a schedule and send results via email, Slack, or save to files.

Daily Morning Check

Run the 5 Daily Questions every morning at 8am:

Make run.sh executable

chmod +x run.sh

Open crontab editor

crontab -e

Add the cron job

0 8 * * * cd /path/to/meta-ads-kit && ./run.sh daily-check >> logs/daily-$(date +\%Y-\%m-\%d).log 2>&1

Replace /path/to/meta-ads-kit with your actual directory.

Create logs directory

mkdir -p logs

Test the job manually

./run.sh daily-check >> logs/test.log 2>&1
cat logs/test.log

Now every morning at 8am, the daily check runs and results are saved to logs/daily-YYYY-MM-DD.log.

Cron Schedule Examples

0 8 * * * cd /path/to/meta-ads-kit && ./run.sh daily-check >> logs/daily.log 2>&1

Sending Results to Slack

Pipe report output to a Slack webhook:

Create a Slack incoming webhook

Go to api.slack.com/apps
Create a new app → From scratch
Enable Incoming Webhooks
Add webhook to your workspace
Copy the webhook URL (starts with https://hooks.slack.com/services/)

Add webhook to .env

.env

SLACK_WEBHOOK_URL=https://hooks.slack.com/services/YOUR/WEBHOOK/URL

Create a notification script

scripts/notify-slack.sh

#!/usr/bin/env bash
# Send daily check results to Slack

set -euo pipefail

# Load environment
source .env

# Run the report and capture output
REPORT=$(./run.sh daily-check 2>&1)

# Send to Slack
curl -X POST "$SLACK_WEBHOOK_URL" \
  -H 'Content-Type: application/json' \
  -d "{
    \"text\": \"*Daily Ads Check — $(date +'%b %d, %Y')*\",
    \"blocks\": [
      {
        \"type\": \"section\",
        \"text\": {
          \"type\": \"mrkdwn\",
          \"text\": \"\`\`\`$REPORT\`\`\`\"
        }
      }
    ]
  }"

Make it executable:

chmod +x scripts/notify-slack.sh

Update your cron job

0 8 * * * cd /path/to/meta-ads-kit && ./scripts/notify-slack.sh

Now you get daily ad reports delivered to Slack every morning.

Sending Results via Email

Use mail command (requires sendmail or postfix):

0 8 * * * cd /path/to/meta-ads-kit && ./run.sh daily-check | mail -s "Daily Ads Report - $(date +'\%b \%d')" [email protected]

Or use a script with an email service:

scripts/notify-email.sh

#!/usr/bin/env bash
# Send daily check via email using SendGrid/Mailgun/etc.

set -euo pipefail

REPORT=$(./run.sh daily-check 2>&1)

curl -X POST https://api.sendgrid.com/v3/mail/send \
  -H "Authorization: Bearer $SENDGRID_API_KEY" \
  -H 'Content-Type: application/json' \
  -d "{
    \"personalizations\": [{\"to\": [{\"email\": \"[email protected]\"}]}],
    \"from\": {\"email\": \"[email protected]\"},
    \"subject\": \"Daily Ads Report — $(date +'%b %d, %Y')\",
    \"content\": [{\"type\": \"text/plain\", \"value\": \"$REPORT\"}]
  }"

OpenClaw Scheduling (AI-Powered Automation)

If you’re running with OpenClaw, you get conversational automation with AI-generated summaries.

Install OpenClaw

Install globally

npm install -g openclaw

Verify installation

openclaw --version

Start the agent

cd /path/to/meta-ads-kit
openclaw start

This launches the Meta Ads Copilot agent.

Set Up Morning Briefings

Instead of editing crontab, just tell the agent what you want:

User: "Run my daily ads check every morning at 8am and send me the summary"

Agent: "Got it. I'll run the daily check at 8am every day and send you a summary with:
- Spend pacing
- Active campaigns
- Bleeders and winners
- Creative fatigue alerts
- Recommended actions

Where should I send it? Slack, Telegram, or log file?"

User: "Slack"

Agent: "Perfect. I'll post to your Slack channel every morning at 8am. First run is tomorrow."

The agent:

Creates a cron job automatically
Runs the daily check
Analyzes results with AI
Generates a strategist-level summary
Sends to your preferred channel

Example Morning Briefing

What you receive in Slack:

📊 Daily Ads Check — March 4, 2026

✅ SPEND PACING
On track: $847 spent today (target: $833)
Month-to-date: $3,390 / $25,000 budget

🎯 PERFORMANCE OVERVIEW
3 campaigns active
- Spring Sale: CTR 2.1% ↑, CPC $1.80 ↓ (winner 🏆)
- Retargeting: CTR 1.4%, CPC $2.10 (steady)
- Awareness: CTR 0.8% ↓, Frequency 4.2 (fatigue 😴)

🩸 BLEEDERS (2 ads)
- Ad 6789: CTR 0.6%, $120 spent, Frequency 5.1
- Ad 4321: CTR 0.7%, $95 spent, Frequency 4.8

🏆 WINNERS (1 ad)
- Ad 1234: CTR 3.2%, CPC $1.20, $340 spent

💡 RECOMMENDATIONS
1. Pause Ad 6789 and Ad 4321 (bleeders draining $215/day)
2. Scale Ad 1234 budget +30% (strong performer)
3. Refresh Awareness campaign creative (frequency too high)

Reply 'approve' to execute, or ask me for details.

You reply: approve Agent:

✅ Actions taken:
- Paused Ad 6789
- Paused Ad 4321
- Increased Ad 1234 daily budget from $100 to $130

I'll monitor the changes and report back tomorrow.

All from your phone, over coffee, in 30 seconds.

Custom Automation Commands

Tell the agent what you want, naturally:

"Alert me immediately if any ad's CTR drops more than 20% day-over-day"

The agent translates natural language into scheduled tasks and conditional logic.

OpenClaw Cron Syntax

Behind the scenes, OpenClaw uses cron. You can also specify cron expressions directly:

User: "Run daily-check at 0 8 * * *"

Agent: "Scheduled daily-check for 8am every day."

Running in the Background (Production)

For production deployments, run the agent or cron jobs as a system service.

Using systemd (Linux)

Create a service file

/etc/systemd/system/meta-ads-copilot.service

[Unit]
Description=Meta Ads Copilot Daily Check
After=network.target

[Service]
Type=oneshot
User=youruser
WorkingDirectory=/home/youruser/meta-ads-kit
ExecStart=/home/youruser/meta-ads-kit/scripts/notify-slack.sh
StandardOutput=journal
StandardError=journal

[Install]
WantedBy=multi-user.target

Create a timer

/etc/systemd/system/meta-ads-copilot.timer

[Unit]
Description=Run Meta Ads Copilot Daily Check at 8am

[Timer]
OnCalendar=*-*-* 08:00:00
Persistent=true

[Install]
WantedBy=timers.target

Enable and start the timer

sudo systemctl daemon-reload
sudo systemctl enable meta-ads-copilot.timer
sudo systemctl start meta-ads-copilot.timer

Check status

sudo systemctl status meta-ads-copilot.timer
sudo systemctl list-timers

Using Docker

Run the agent in a container with cron:

Dockerfile

FROM node:18-alpine

# Install social-cli
RUN npm install -g @vishalgojha/social-cli

# Copy project files
WORKDIR /app
COPY . .

# Install cron
RUN apk add --no-cache dcron

# Add cron job
RUN echo "0 8 * * * cd /app && ./run.sh daily-check >> /app/logs/daily.log 2>&1" | crontab -

# Start cron in foreground
CMD ["crond", "-f"]

Build and run:

docker build -t meta-ads-copilot .
docker run -d --name ads-bot meta-ads-copilot

You’ll need to mount your social-cli credentials into the container or use environment variables for system user tokens.

Using GitHub Actions (Free Option)

Run daily checks in GitHub Actions (free for public repos, 2000 minutes/month for private):

.github/workflows/daily-check.yml

name: Daily Ads Check

on:
  schedule:
    - cron: '0 8 * * *'  # 8am UTC daily
  workflow_dispatch:  # Manual trigger

jobs:
  daily-check:
    runs-on: ubuntu-latest
    
    steps:
      - uses: actions/checkout@v3
      
      - name: Setup Node
        uses: actions/setup-node@v3
        with:
          node-version: 18
      
      - name: Install social-cli
        run: npm install -g @vishalgojha/social-cli
      
      - name: Configure auth
        run: |
          social auth set-token ${{ secrets.META_ACCESS_TOKEN }}
          social marketing set-default-account ${{ secrets.META_AD_ACCOUNT }}
      
      - name: Run daily check
        run: ./run.sh daily-check
      
      - name: Send to Slack
        if: success()
        run: |
          REPORT=$(./run.sh daily-check 2>&1)
          curl -X POST ${{ secrets.SLACK_WEBHOOK_URL }} \
            -H 'Content-Type: application/json' \
            -d "{\"text\": \"Daily Check:\\n\\`\\`\\`$REPORT\\`\\`\\`\"}"

Add secrets in repo settings:

META_ACCESS_TOKEN (system user token)
META_AD_ACCOUNT (your account ID)
SLACK_WEBHOOK_URL (your webhook)

Notification Channels

Slack

Best for: Teams, rich formatting, threading Setup:

Create incoming webhook (see above)
Use scripts/notify-slack.sh
Supports markdown, emojis, interactive buttons

Best for: Personal notifications, mobile-first Setup:

Create a bot

Message @BotFather on Telegram:

/newbot

Follow prompts, copy the bot token.

Get your chat ID

Message your bot, then visit:

https://api.telegram.org/bot<YOUR_BOT_TOKEN>/getUpdates

Find "chat":{"id":123456789} in the response.

Create notification script

scripts/notify-telegram.sh

#!/usr/bin/env bash
set -euo pipefail

source .env
REPORT=$(./run.sh daily-check 2>&1)

curl -X POST "https://api.telegram.org/bot$TELEGRAM_BOT_TOKEN/sendMessage" \
  -d "chat_id=$TELEGRAM_CHAT_ID" \
  -d "text=$(echo "$REPORT" | jq -Rs .)" \
  -d "parse_mode=Markdown"

Add to .env

.env

TELEGRAM_BOT_TOKEN=123456:ABC-DEF1234ghIkl-zyx57W2v1u123ew11
TELEGRAM_CHAT_ID=123456789

Discord

Best for: Community, gaming, casual teams Setup:

Server Settings → Integrations → Webhooks → New Webhook
Copy webhook URL
Similar script to Slack:

scripts/notify-discord.sh

#!/usr/bin/env bash
set -euo pipefail

source .env
REPORT=$(./run.sh daily-check 2>&1)

curl -X POST "$DISCORD_WEBHOOK_URL" \
  -H 'Content-Type: application/json' \
  -d "{\"content\": \"**Daily Ads Check**\\n\\`\\`\\`$REPORT\\`\\`\\`\"}"

Email

Best for: Formal reports, executives, compliance Use SendGrid, Mailgun, or AWS SES (see example above).

Troubleshooting

Cron job not running

Check cron is active:

sudo systemctl status cron

Check cron logs:

grep CRON /var/log/syslog

Common issues:

PATH not set (cron doesn’t inherit shell PATH)
Permissions (script not executable)
Wrong directory (use absolute paths)

Fix:

# Add PATH to crontab
PATH=/usr/local/bin:/usr/bin:/bin
0 8 * * * cd /home/user/meta-ads-kit && ./run.sh daily-check

Reports running but no Slack notifications

Test webhook manually:

curl -X POST "$SLACK_WEBHOOK_URL" \
  -H 'Content-Type: application/json' \
  -d '{"text": "Test message"}'

If this works but cron doesn’t:

.env file not loaded (use absolute path: source /path/to/.env)
Environment variable not exported
Webhook URL has special characters (wrap in quotes)

Authentication fails in cron

Cause: social-cli config not accessible to cron user. Fix:

Run cron as your user (not root):
```
crontab -e  # Your user's crontab
```

Or copy social-cli config to cron user’s home:

sudo cp -r ~/.social-cli /root/.social-cli

Or use system user token:

export META_ACCESS_TOKEN=your_system_user_token
social auth set-token $META_ACCESS_TOKEN

OpenClaw agent not responding

Check if it’s running:

openclaw status

Restart:

openclaw restart

View logs:

openclaw logs

Scheduled tasks not executing in OpenClaw

List scheduled tasks:

User: "Show my scheduled tasks"

Cancel and recreate:

User: "Cancel the 8am daily check"
User: "Run daily check at 8am every day"

Best Practices

Start simple — One daily check at 8am
Log everything — Redirect output to dated log files
Test manually first — Run ./run.sh daily-check before scheduling
Use absolute paths — Cron doesn’t know your working directory
Monitor the monitors — Set up alerts if cron jobs fail
Graceful degradation — If API fails, log and retry, don’t crash
Rate limit awareness — Don’t schedule reports more often than every 15 minutes

Example Full Setup

Here’s a complete automation stack:

crontab

# Morning briefing (Slack)
0 8 * * * cd /home/user/meta-ads-kit && ./scripts/notify-slack.sh >> logs/slack.log 2>&1

# Midday bleeder check (Telegram alert)
0 12 * * * cd /home/user/meta-ads-kit && ./scripts/check-bleeders-telegram.sh >> logs/bleeders.log 2>&1

# Evening spend pacing (email to CFO)
0 18 * * * cd /home/user/meta-ads-kit && ./scripts/pacing-email.sh >> logs/pacing.log 2>&1

# Weekly creative health report (Mondays at 9am)
0 9 * * 1 cd /home/user/meta-ads-kit && ./run.sh weekly >> logs/weekly-$(date +\%Y-\%m-\%d).log 2>&1

# Monthly performance summary (1st of month)
0 9 1 * * cd /home/user/meta-ads-kit && ./scripts/monthly-summary.sh >> logs/monthly.log 2>&1

Result:

Automated monitoring 24/7
No manual Ads Manager checking
Proactive alerts before problems escalate
Full audit trail in logs
Team stays informed via Slack
Execs get clean email summaries

Authentication — Set up API access
Benchmarks — Configure alert thresholds
Daily Check — The 5 questions to automate

Get Started

Core Concepts

Skills

Configuration

Reports

Actions

Advanced

Overview

Cron Jobs (Lightweight Automation)

Daily Morning Check

Cron Schedule Examples

Sending Results to Slack

Sending Results via Email

OpenClaw Scheduling (AI-Powered Automation)

Install OpenClaw

Set Up Morning Briefings

Example Morning Briefing

Custom Automation Commands

OpenClaw Cron Syntax

Running in the Background (Production)

Using systemd (Linux)

Using Docker

Using GitHub Actions (Free Option)

Notification Channels

Slack

Telegram

Discord

Email

Troubleshooting

Cron job not running

Reports running but no Slack notifications

Authentication fails in cron

OpenClaw agent not responding

Scheduled tasks not executing in OpenClaw

Best Practices

Example Full Setup

Build docs developers (and LLMs) love

Get Started

Core Concepts

Skills

Configuration

Reports

Actions

Advanced

​Overview

​Cron Jobs (Lightweight Automation)

​Daily Morning Check

​Cron Schedule Examples

​Sending Results to Slack

​Sending Results via Email

​OpenClaw Scheduling (AI-Powered Automation)

​Install OpenClaw

​Set Up Morning Briefings

​Example Morning Briefing

​Custom Automation Commands

​OpenClaw Cron Syntax

​Running in the Background (Production)

​Using systemd (Linux)

​Using Docker

​Using GitHub Actions (Free Option)

​Notification Channels

​Slack

​Telegram

​Discord

​Email

​Troubleshooting

​Cron job not running

​Reports running but no Slack notifications

​Authentication fails in cron

​OpenClaw agent not responding

​Scheduled tasks not executing in OpenClaw

​Best Practices

​Example Full Setup

​Related

Build docs developers (and LLMs) love

Overview

Cron Jobs (Lightweight Automation)

Daily Morning Check

Cron Schedule Examples

Sending Results to Slack

Sending Results via Email

OpenClaw Scheduling (AI-Powered Automation)

Install OpenClaw

Set Up Morning Briefings

Example Morning Briefing

Custom Automation Commands

OpenClaw Cron Syntax

Running in the Background (Production)

Using systemd (Linux)

Using Docker

Using GitHub Actions (Free Option)

Notification Channels

Slack

Telegram

Discord

Email

Troubleshooting

Cron job not running

Reports running but no Slack notifications

Authentication fails in cron

OpenClaw agent not responding

Scheduled tasks not executing in OpenClaw

Best Practices

Example Full Setup

Related