/research, /write, and /optimize. Each command builds on the previous step to ensure your content ranks well and provides genuine value.
Overview
The content creation workflow follows a systematic approach:- Research - Understand keywords, competitors, and opportunities
- Write - Create comprehensive, optimized content
- Optimize - Polish and perfect before publishing
Step 1: Research the Topic
Before writing, use the/research command to gather competitive intelligence and keyword data.
Command Usage
Example
What It Does
Keyword Research
Identifies primary and secondary keywords, search volume, difficulty, and long-tail variations
Competitive Analysis
Analyzes the top 10 ranking articles for your target keyword, noting word count, structure, and common themes
Content Gap Analysis
Identifies what competitors are missing and opportunities to provide unique value
Output
The research brief is saved toresearch/brief-[topic-slug]-[date].md and includes:
- SEO Foundation: Primary keyword, secondary keywords, target word count
- Competitive Landscape: Top competitor articles with key takeaways
- Recommended Outline: H2/H3 structure based on SERP analysis
- Supporting Elements: Statistics, examples, visual suggestions
- Internal Linking Strategy: Specific pages to link from your site
- Meta Elements Preview: Draft meta title, description, and URL slug
Step 2: Write the Article
Once research is complete, use the/write command to create your article.
Command Usage
Example
What It Does
Creates Full Article
Generates 2000-3000+ word article with proper H1/H2/H3 structure, keyword integration, and internal/external links
Content Structure
Introduction (150-200 words)
The introduction must include:- Compelling Hook: Opens with a provocative question, specific scenario, surprising statistic, bold statement, or counterintuitive claim (NOT a generic definition)
- APP Formula: Agree (acknowledge reader’s belief), Promise (tell them what they’ll learn), Preview (overview of content)
- Primary Keyword: Appears in first 100 words
- Credibility: Establishes authority
Main Body (1800-2500+ words)
- 4-7 H2 Sections: Comprehensive topic coverage
- H3 Subsections: Break complex sections into digestible pieces
- Keyword Integration: 1-2% density with natural variations
- 2-3 Mini-Stories: Specific scenarios with names, details, and outcomes (we’re 22x more likely to remember facts wrapped in stories)
- 2-3 Contextual CTAs: Distributed throughout, not just at the end
- Lists & Formatting: Bullets, numbered lists, bold key concepts
- Data & Sources: Statistics and studies to support claims
Conclusion (150-200 words)
- Recap: Summarize 3-5 key takeaways
- Action: Clear next steps for reader
- CTA: Relevant call-to-action
- Encouragement: Empowering, forward-looking note
Quality Standards
Every article must meet:- Minimum 2000 words (2500-3000+ preferred)
- Primary keyword density 1-2%
- Keyword in H1, first 100 words, and 2-3 H2s
- 3-5 internal links with descriptive anchor text
- 2-3 external authority links
- Meta title 50-60 characters
- Meta description 150-160 characters
- Proper H1>H2>H3 hierarchy
- 8th-10th grade reading level
- Composite quality score ≥70
Automatic Agent Analysis
After writing, five agents automatically analyze your content:1. Content Analyzer (NEW)
Uses 5 specialized Python modules:- Search intent analysis (informational/navigational/transactional/commercial)
- Keyword density & clustering with topic detection
- Content length comparison vs top SERP competitors
- Readability scoring (Flesch Reading Ease, Flesch-Kincaid Grade Level)
- SEO quality rating (0-100 score with category breakdowns)
2. SEO Optimizer
Analyzes:- Keyword optimization and density
- Content structure and headings
- Internal and external links
- Meta elements
- Readability and user experience
- Featured snippet opportunities
3. Meta Creator
Generates:- 5 meta title variations (50-60 chars)
- 5 meta description variations (150-160 chars)
- Testing recommendations
- SERP preview
4. Internal Linker
Provides:- 3-5 specific internal link suggestions
- Exact placement locations
- Anchor text recommendations
- User journey mapping
- SEO impact prediction
5. Keyword Mapper
Analyzes:- Keyword density and distribution
- Critical placement checklist
- Natural language integration quality
- LSI keyword coverage
- Cannibalization risk
Step 3: Optimize Before Publishing
After reviewing agent feedback and making improvements, run a final optimization pass.Command Usage
Example
What It Does
Comprehensive SEO Audit
Validates all elements meet requirements: keyword placement, heading structure, link quality
Advanced Analysis
Runs all 5 Content Analyzer modules for search intent, keyword clustering, competitive length, readability, and SEO quality rating
Output
The optimization report (drafts/optimization-report-[topic-slug]-[date].md) includes:
- SEO Score (0-100): Breakdown by keyword optimization, technical SEO, content quality, and user experience
- Priority Fixes: Critical issues to address before publishing
- Quick Wins: 5-10 minute improvements (keyword placement, meta tweaks, link additions)
- Strategic Improvements: Longer-term enhancements (content expansion, structural changes)
- Optimized Meta Options: Multiple variations of meta titles and descriptions to choose from
- Link Enhancement: Specific suggestions for internal and external links
- Keyword Distribution Map: Visual representation of keyword placement
- Final Checklist: 15-point publishing readiness checklist
Publishing Decision
Based on optimization score:- 90-100: Excellent - publish immediately
- 80-89: Good - minor tweaks recommended but publishable
- 70-79: Fair - address priority fixes before publishing
- Below 70: Needs work - significant improvements required
Complete Workflow Example
Review Agent Feedback
Read all agent reports in
drafts/:content-analysis-[topic]-[date].mdseo-report-[topic]-[date].mdmeta-options-[topic]-[date].mdlink-suggestions-[topic]-[date].mdkeyword-analysis-[topic]-[date].md
Tips for Success
Before Writing
- Study Examples: Read your
context/writing-examples.mdto internalize your brand voice - Review Context: Check brand voice guidelines and relevant existing content
- Plan Internal Links: Review
context/internal-links-map.mdfor linking opportunities
During Writing
- Follow the Brief: Use your research brief as the outline foundation
- Natural Keywords: Integrate keywords naturally—never force them
- Add Value: Every section should provide actionable insights
- Use Examples: Include real scenarios and use cases from your industry
- Cite Sources: Link to statistics and data sources
After Writing
- Review Agent Output: Read all agent recommendations carefully
- Address High-Priority First: Fix critical issues before optimizing details
- Run Optimize: Use
/optimizefor final polish - Self-Edit: Read article as if you’re the target reader
- Verify Checklist: Ensure all quality requirements are met
Common Mistakes to Avoid
Next Steps
- Learn about Updating Content for existing posts
- Explore Landing Pages for conversion-focused content
- Understand Publishing options