Email Campaigns

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Accessing Campaigns

1. Click “Campaigns” in the main navigation menu
2. View all campaigns associated with your forms
3. Filter by form or campaign status

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Campaign List

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Campaign Table Columns

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Status Badges

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View Modes

• Grid View - Visual cards with campaign previews
• List View - Compact table for scanning multiple campaigns

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Creating a Campaign

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Prerequisites

• At least one form with submissions
• Active Standard or Pro subscription
• Verified sender email address

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Campaign Creation Dialog

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Campaign Details

• Internal identifier for your campaign
• Not visible to recipients
• Example: “Welcome Series #1”, “Product Launch Announcement”

• Internal notes about the campaign
• Helps organize multiple campaigns
• Useful for team collaboration

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Email Content

• The email subject recipients will see
• Keep it clear and compelling
• Best practice: 40-50 characters

• The main content of your email
• Supports HTML formatting
• Minimum 200 characters recommended

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HTML Support

<p>Welcome to our community!</p>

<p>Thank you for <strong>signing up</strong> for our waitlist.</p>

<p>We'll notify you when we launch. In the meantime:</p>
<ul>
  <li>Follow us on <a href="https://twitter.com/yourcompany">Twitter</a></li>
  <li>Read our <a href="https://blog.example.com">blog</a></li>
</ul>

<p><em>The Team</em></p>

• <p> - Paragraphs
• <strong>, <b> - Bold text
• <em>, <i> - Italic text
• <a href=""> - Links
• <ul>, <ol>, <li> - Lists
• <br> - Line breaks
• <h1> through <h6> - Headings

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Draft Management

• Auto-save - Saves every 30 seconds while editing
• Manual save - Click the save icon to save immediately
• Last saved - Timestamp showing when draft was last saved
• Clear draft - Reset button to start over
• Draft restoration - Automatically loads saved draft when reopening

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Preview Mode

1. Click the preview icon in the composer header
2. See exactly how recipients will see your email
3. Review subject line and content formatting
4. Check links and styling

• Subject line as email header
• Sender information (“From: Your Campaign”)
• Recipient placeholder (“To: Form Subscribers”)
• Rendered HTML content

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Sending Campaigns

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Send Now

1. Complete all required fields
2. Review content in preview mode
3. Click “Create” button
4. Confirm send action
5. Campaign status changes to “Sending”

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Schedule for Later

1. Click “Schedule” instead of “Send”
2. Select date and time
3. Choose timezone
4. Confirm scheduling
5. Campaign status shows “Scheduled” with send time

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Scheduled Campaign Management

• View send date in the calendar icon badge
• See countdown: “X days until sending”
• Edit before send time
• Cancel scheduling if needed

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Campaign Analytics

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Campaign Header

• Campaign name and description
• Status badge
• Send date and time
• Form association
• Action buttons (Edit, Duplicate, Delete)

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Campaign Stats

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Detailed Metrics

• Percentage of recipients who opened the email
• Tracked via invisible pixel
• Industry average: 20-25%

• Percentage who clicked at least one link
• Measures engagement and interest
• Industry average: 2-5%

• Emails that couldn’t be delivered
• Hard bounces (invalid addresses)
• Soft bounces (temporary issues)

• Recipients who opted out
• Shows at bottom of campaign metrics
• Important for list health

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Performance Chart

• Opens over time - When recipients opened emails
• Clicks over time - Engagement timeline
• Geographic distribution - Where opens occurred
• Device breakdown - Desktop vs mobile opens

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No Analytics Message

• “Analytics data is still being collected”
• Check back in a few hours
• Initial data appears within 1-2 hours

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Campaign Actions

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Edit Campaign

• Available only for draft campaigns
• Scheduled campaigns can be edited before send time
• Sent campaigns cannot be edited (duplicate instead)

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Duplicate Campaign

1. Click duplicate action
2. Creates new draft with same content
3. Modify as needed
4. Send to same or different form subscribers

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Test Email

1. Click “Send Test” button
2. Enter test email address
3. Receive preview email
4. Verify formatting and links

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Delete Campaign

• Remove campaign from list
• Cannot delete sent campaigns (archive instead)
• Confirmation dialog prevents accidents

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Campaign Limits

• Free - 0 campaigns per month (view only)
• Standard - 10 campaigns per month
• Pro - Unlimited campaigns

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Email Deliverability

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Sender Verification

• Campaigns sent from verified Mantlz domain
• SPF and DKIM records configured
• DMARC compliance
• Reply-to set to your email

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Best Practices

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Bounce Handling

• Tracks bounced emails
• Marks invalid addresses
• Excludes bounced addresses from future campaigns
• Provides bounce reports

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Variable Support (Coming Soon)

Hi {name},

Thank you for submitting {formName}.
We received your request on {submissionDate}.

• {name} - Submitter’s name
• {email} - Submitter’s email
• {formName} - Name of the form
• {submissionDate} - When they submitted
• Custom field values

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Empty State

• Helpful illustration
• “Create your first campaign” message
• Quick start guide
• Link to documentation

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Responsive Design

• Desktop: Full composer with side-by-side preview
• Tablet: Stacked layout with preview toggle
• Mobile: Simplified composer with preview mode

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Next Steps