Welcome to Mixpanel
Mixpanel is a powerful product analytics platform that helps you understand how users interact with your product. This quickstart guide will walk you through the essential steps to get up and running.What You’ll Learn
In this quickstart, you’ll learn how to:Choose Your Installation Method
There are multiple ways to integrate Mixpanel into your application:SDK Integration
Install Mixpanel’s native SDKs for your platform. We support:- Web: JavaScript, React, Next.js
- Mobile: iOS (Swift/Objective-C), Android, React Native, Flutter
- Server: Python, Node.js, Java, Go, Ruby, PHP
- Gaming: Unity
AI-Assisted Installation
New to Mixpanel or prefer guided setup? Try our AI-powered installation wizard that generates step-by-step instructions for your specific use case.Data Warehouse & Integrations
Already collecting product data? Connect your existing data warehouse or use one of our 20+ integrations including Segment, Google Tag Manager, and Shopify.Prerequisites
Before you begin, you’ll need:- A Mixpanel account (sign up for free)
- Your Project Token (found in Project Settings)
- Admin or Owner access to your Mixpanel project
Recommended Approach
We recommend server-side tracking when possible, as it is:- More reliable (not affected by ad blockers)
- Easier to maintain
- More secure
- Better for data quality
- Capturing user interactions automatically
- Session replay and heatmaps
- Quick prototyping
Next Steps
Ready to get started? Choose your installation method:Install with SDK
Traditional SDK installation for developers
Install with AI
AI-guided setup for non-technical users
Need Help?
If you run into any issues:- Check our FAQ sections in each guide
- Visit our Community Forum
- Contact Mixpanel Support